Social Media Design

social media design

project:

Instagram for Academic Latina Sorority

Goal: showcase positive Latina representation and raise awareness for multi-cultural sororities

Work: designed new brand vision with new original decals and created instagram posts

Pre-Existing Branding
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Trademarked Logo

Official Colors

#ffffff

#d7d7d7

#61120

#000000

Symbol:
roses

New Brand Vision
‍

A modernized take on vintage latino print art (below)
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New Fonts
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featuring a modernized vintage chiseled inline
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Matrix II
‍

Book Book Italic

Reg Reg Italic

Bold Bold Italic

Bold Inline

Semplicita Pro
‍

Light Light Italic

Reg Reg Italic

Med Med Italic

Bold Bold Italic

New Rose Decals

Various rose pieces drawn in Adobe Illustrator provide limitless styling.

Instagram Post Designs

Designed in Adobe Illustrator

New profile picture

Updated Instagram Page

Cleaned up images

before

after